Surprisingly, the Pfizer-Allergan deal, creating $150 billion of value across the global medicine chest that covers everything from diabetes, cardiovascular health and oncology, there is the particular fascination with Botox, the Allergan product to deal with wrinkles on our skin. 2 billion of us on the planet over 60 by 2050 means that the market for healthy looking skin is huge and growing What’s surprising is that more companies, in any sector are not looking at longevity as a market opportunity.
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